Our Story
PenPals is an initiative under WAY- Everything Connects Foundation. WAY stands for World Around You, the three most simple words to define the word Environment.
WAY is built on friendship. When our co-founders, Wricha Johari and Prakshal Mehta, met in 2007, they would design ways to make sustainability more positive, exciting, and acceptable. They shared a deep concern that even their friends and family found ‘boring’ ‘sacrifice’ or ‘not worth’ as the subtext of sustainability rather than ‘exciting’ and ‘creative’. The urge to bring this change motivated them to find their own WAY.
Wricha and Prakshal turned their crazy late-night ideas into initiatives, and then into a successful social enterprise. They founded a change agency putting to gather many ideas, dreams and strategies to work on the world’s biggest challenges, like Mission PenPals. Since 2009, their initiatives are effectively making sustainable development desirable & normal. Their vision makes our team, and our work, with purpose, pride and impact.The world has changed over last 14 years since our founding, and WAY has played a role in changing it positively. We too believe a better world is possible, and we want to help make it happen. We are both believers and doers.